Although many business professionals are familiar with LinkedIn, have received invitations to join, or even have a profile already set-up, many are not active users. They fail to understand or utilise LinkedIn as a channel to promote themselves and their business, as well as learning from other LinkedIn users. As such, many miss out on great oppertunities for business growth every day.
This half-day, hands-on workshop will help non-users to get started, and inactive users to become more active on LinkedIn.
This is a practical workshop where delegates will learn key functions of LinkedIn, interact with each other and spend time making constructive updates to their own profiles.
Covered in this workshop:
- Professional profile set-up and optimisation for search engines
- Building an audience on LinkedIn
- How to improve engagement and enhance credibility
- How to increase website traffic, lead generation and sales via LinkedIn Delegates will leave the session with an improved profile, new connections, and guidance on how to grow their get the most from their profile and grow their audiences.